A city, drawn in porcelain.
Familiar signs, everyday rituals and unmistakable Milanese symbols become objects to use, keep and remember.
Milan, beyond the postcard
Milan Icons gathers the signs that make the city instantly recognisable: the michetta, panettone, the Metro, the Madonnina and the tram. Some are monumental, others belong to daily life; together they form a portrait of Milan built from memory, movement and shared habits.
Rendered in cobalt blue on white porcelain, these symbols move from the street and skyline onto objects designed for contemporary life.
- 01
Observe
Start with the symbols, habits and details that Milanese life makes unforgettable.
- 02
Distil
Reduce each reference to a clear graphic sign: recognisable, playful and precise.
- 03
Translate
Bring the illustration onto white porcelain through a restrained cobalt-blue visual language.
- 04
Keep
Turn an everyday object into a small piece of the city: made to be used, gifted and collected.
Milan Icons
Milan Icons pairs contemporary Milanese storytelling with Japanese porcelain craftsmanship. The collection gives familiar city symbols a new scale and purpose, balancing nostalgia with a clean, graphic character.
The blue-and-white palette makes each piece immediately recognisable while allowing the objects to live naturally at the table, on a shelf or as a gift from Milan.
Take a piece of Milan with you
Explore Milan Icons and the Milan Tram pieces currently available.